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14 02, 2017

CONSIDERATIONS IN CHOOSING A TRADEMARK

By | 2017-02-14T13:23:49+00:00 February 14th, 2017|Trademarks & Copyrights|0 Comments

The process of developing a successful brand for your business can be difficult and overwhelming.  One must consider a variety of factors, including the products or services that will be associated with a specific mark and decide how to effectively market them with a strong, unique brand, such that consumers will develop trust and goodwill [...]

25 07, 2016

Maximizing Your Business Profits by Licensing Your Intellectual Property

By | 2016-12-14T11:14:05+00:00 July 25th, 2016|Trademarks & Copyrights|Comments Off on Maximizing Your Business Profits by Licensing Your Intellectual Property

So you are an entrepreneur who started a successful business by bringing to life an idea that resulted in an amazing product or service. Congratulations! As part of your success, you have likely developed intellectual property and associated goodwill for these products or services.  However, are you maximizing your profits from these assets? Intellectual property [...]

17 06, 2016

COPYRIGHT REGISTRATION – A PREREQUISITE FOR INFRINGEMENT LITIGATION

By | 2016-12-14T11:19:32+00:00 June 17th, 2016|Trademarks & Copyrights|Comments Off on COPYRIGHT REGISTRATION – A PREREQUISITE FOR INFRINGEMENT LITIGATION

This article discusses the importance of registering copyrights in order to provide business owners and authors significant benefits, including statutory damages and reimbursement for attorneys’ fees, in the event someone infringes on their copyrights. A vital asset of many businesses consists of copyrights. Title 17 of the United States Code, commonly known as the federal [...]

15 04, 2016

TRADEMARK MAINTENANCE: How Do I Maintain a Registration?

By | 2016-12-14T11:28:20+00:00 April 15th, 2016|Intellectual Property, trademark, Trademark, Trademarks & Copyrights|Comments Off on TRADEMARK MAINTENANCE: How Do I Maintain a Registration?

A Trademark is a Living Asset If you have a registered trademark with the United States Patent and Trademark Office (“USPTO”), you have taken a very important step in protecting your businesses’ brand.  However, what happens after you receive that registration?  Do you own your trademark forever?  Not exactly.  Once you have obtained a federal [...]

8 03, 2016

Trademark Protection

By | 2016-12-14T12:18:45+00:00 March 8th, 2016|Asset Protection, Business Law, Commercial Law, trademark, Trademarks & Copyrights|Comments Off on Trademark Protection

The Importance Of Protecting Your Trademark  Introduction Most company’s trademarks are extremely valuable assets and represent a significant percentage of the company’s worth.  Brand recognition creates customer goodwill and promotes customer satisfaction, which leads to increased sales.  Because of this, it is critical to maintain protection of these intangible assets.   To achieve this protection, it [...]

27 07, 2015

Top 10 Reasons to Register Your Trademark

By | 2015-07-27T08:07:29+00:00 July 27th, 2015|Asset Protection, Business Law, Intellectual Property, Trademarks & Copyrights|Comments Off on Top 10 Reasons to Register Your Trademark

Many of our clients ask us, “What are the benefits of registering my trademark?  Don’t I already own my trademark when I start using it?”  Generally speaking, this is a true statement. However, while you do obtain common law rights by using your trademark, our intellectual property law attorneys can tell you that formally registering it [...]

13 07, 2015

Branding Your Business

By | 2015-07-13T09:25:17+00:00 July 13th, 2015|Business Law, copyright, Copyright, Intellectual Property, trademark, Trademark, Trademarks & Copyrights|Comments Off on Branding Your Business

Branding Your Business - What are the Differences Between Trademarks and Copyrights? While trademarks and copyrights both offer protection under the law with regard to your brand, they each protect different aspects of your businesses’ intellectual property as explained here by our San Diego intellectual property law attorneys. Trademarks A trademark protects a name, logo or [...]